So long, King Bowser!
Nintendo of America has announced that President Doug Bowser will retire on December 31, 2025, after more than four decades of connection with the company and its games. In his statement, Bowser reflected on his journey with Nintendo and the impact it has had on his life:
“Today, I announced my plan to retire from Nintendo, effective December 31, 2025. Nintendo has been an integral part of my life for 44 years, starting with Donkey Kong Arcade as a kid in college. It has been an honor to contribute to this incredible company and bring our beloved characters and worlds to fans through our video games, theme parks, and movie experiences. I extend my best wishes to Devon Pritchard as she leads Nintendo of America forward, and I thank all of you for your passion and support of Nintendo and you can count on me to remain a Nintendo fan!”
Succeeding him will be Devon Pritchard, currently Executive Vice President of Revenue, Marketing & Consumer Experience, who will step into the role of President on January 1, 2026. Pritchard shared her gratitude and excitement in a message to staff and fans:
“Congratulations on an incredible career, Doug! You’ve been a fantastic leader and it’s an honor to build on the foundation you’ve established here at Nintendo. On behalf of the entire Nintendo of America team, thank you for everything. Wishing you a well-deserved and happy retirement!”
Bowser’s departure marks the end of an era for Nintendo of America, and Pritchard’s leadership begins as the company continues its work on the future of Nintendo games, consoles, and experiences.
